By

Marian Huang

in

Culture & Lifestyle

7 Things I Learned as an Intern for One of the Fastest Growing Marketing Consultancies in America

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Hawke Media

in

Marketing Strategy

Hawke Media Special Report: December 17, 2020

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Hawke Media

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News & Events

HawkeTalk Sneak Peek: Toe-to-Toe with Gary Vaynerchuk

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Marketing Strategy
September 17, 2018

The Top 5 Ecommerce Conferences to Attend in Q4

Written by

Shayna Zeigen

Attending ecommerce conferences is a great way to set yourself up for success in 2019. Here are the best conferences to attend in the last quarter of 2018.

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Content & Social Media
September 4, 2018

Video Killed the Radio Star: The Importance of Video Marketing

Written by

Shayna Zeigen

Video marketing is one of the most versatile and profitable channels of digital marketing. Learn how it can help your brand's overall marketing efforts.

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Marketing Strategy
August 21, 2018

The Future of Ecommerce: How Artificial Intelligence is Changing the Way We Shop

Written by

Amanda Peterson

Artificial intelligence (AI) is transforming the way consumers shop online. Find out how AI is influencing the future of ecommerce.

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News & Events
August 3, 2018

Marketing Marijuana: Meet Hawkefest's Women-Led Cannabis Panel

Written by

Shayna Zeigen

Want to be successful in the cannabis industry? Talk marketing marijuana with Hawkefest's female-led cannabis panel. Read more about what to expect and apply to attend today!

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Marketing Strategy
July 20, 2018

What Comic-Con Can Teach Us About Experiential Marketing

Written by

Shayna Zeigen

Comic-Con is back, which means we're about to see some killer experiential marketing tactics! Learn how to incorporate these same tactics to help boost your own marketing strategy.

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Lifecycle Marketing
July 17, 2018

Email Marketing Strategy 101: The Basics

Written by

Jared Rosenberg

Email is one of the biggest revenue drivers for ecommerce companies. Learn how to incorporate email into your marketing mix with this comprehensive guide.

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Content & Social Media
June 22, 2018

Social Media 101

Written by

Jared Rosenberg

Social media is your opportunity to build a community around your brand. But a lot more goes into a successful social media strategy than just being on the platforms. Learn what you need to know in order to the most of your social media presence.

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Marketing Strategy
June 15, 2018

Build An Ecommerce Loyalty Program: 7 Tips From The Web's Most Successful Examples

Written by

Shayna Zeigen

Loyal customers spend considerably more money with your business over time. Creating the right ecommerce loyalty program directly translates into more sales for your business. Use these tips from seven of the best loyalty programs out there to improve your own loyalty program and increase your customer retention rate.

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Content & Social Media
May 23, 2018

3 Ways to Spot Fake Influencers & Why Authenticity is Key

Written by

Shayna Zeigen

Don't believe everything you see. Fake influencers are on the rise and, in a market where authenticity is key, it's crucial you know how to spoke the fakers. Here are three ways to ensure your next influencer marketing campaign is with an actual influencer and not some phony.

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Paid Media
May 15, 2018

Confused About Google's AdWord Auction? Think About Blue Pencils.

Written by

Shayna Zeigen

Google's AdWord Auction is where media buyers purchase keywords in order to get their ads to appear on Google searches. But more goes into winning the bid than just money. Learn what you need to know to be successful in Google's Ad Auction and all that goes into creating a great ad.

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Lifecycle Marketing
May 10, 2018

How the Gmail Update Will Affect Your Email Marketing Strategy

Written by

Shayna Zeigen

The new Gmail update is here, but what does that mean for your email marketing strategy? Here are the most important new Gmail features and how they will affect your email marketing efforts.

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Content & Social Media
August 23, 2017

The Dynamic Duo: Paid Social and Email Marketing

Paid Social Media and Email Marketing can be an unstoppable duo when used together correctly.

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Paid Media
August 17, 2017

Get the Most Hearts on Your Next Instagram Sponsored Ad

Written by

Carly Kinnan

Most advertisers are shifting their focus and budgets to Instagram sponsored ads. Why? The secret is simple: Instagram is easy.

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Content & Social Media
August 15, 2017

The History and Importance of Paid Social Media

Written by

Hawke Media

Paid social media is some of the most effective outreach marketing that a brand can do to interact with followers and spread out their reach.

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